Kaji’s mother has said that she makes sure her son is in charge of his schedule, but it is not clear how much her son feels forced by the business pressures of the operation and if he could quit if he wanted to. Because YouTube doesn’t have the usual rules about how many hours a small child can work in film production, Kaji could be forced to work more than he should be able to. Many people have said that the channel and, by extension, Kaji’s parents are making money off of him. Over the years, Ryan’s World has been central to many arguments. In the summer of 2018, Walmart was the only store selling the line, including slime, action figures, stuffed animals, T-shirts, and more. One of the other things the channel sells is a line of toys made with PocketWatch and Bonkers Toys. The following month, it was announced that there would be an official Ryan’s World game on the popular gaming site Roblox. Ryan’s World released “Super Spy Ryan,” a mix of live-action and animation, on Amazon Kids+ in November 2020. “Race with Ryan,” a racing video game that came out the same year, can be played on the PlayStation 4, Xbox One, Microsoft Windows, and Nintendo Switch.
The following year, Ryan’s World and PocketWatch made “Ryan’s Mystery Playdate,” a 20-episode show for preschoolers that aired on Nick Jr. In 2018, the family made an app for kids called “Tag with Ryan” with the help of both PocketWatch and the game development studio WildWorks. In 2017, Kaji’s parents made a deal with PocketWatch, a new company for children’s media that handles marketing and merchandise for Ryan’s World.
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Ryan’s List of goodsīy making apps, TV shows, video games, and other products, Ryan’s World has added to and built on its commercial success. Many people have said that the channel is too consumerist, but Kaji’s parents say that most of the toys shown on the track are given to charities or friends and family. Forbes said that Kaji was the most well-paid YouTube star because of this. By the end of 2020, it had more than 28 million subscribers, and more than 45 billion people had watched its videos. Over time, Ryan’s World has become more and more popular.
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